Wednesday, November 23, 2011

Elements of an Effective Layout


The tools to make advertisements would require several elements depending on the products or things. These are balance, proportion, movement, utility, clarity, and emphasis elements in making your advertise. All elements would be great to use but not all has to be in it. Balance is what I like the most by having them in the optical center by seeing the area you’re looking at the advertisement. Other part is movements, these are eyes capture in seeing what’s it is doing. Like on TV commercial, great example to see what product can do and what it will be benefits to people. If you’re looking at the sports magazine, it won’t be moving but you can add the wind and image the object goes by. Athletes doing what their professional are and people look up onto them being next famous only if your commitment to it. Unity another elements that I do enforcement in making advertisement; it needs the audience eye capture or mood with colors such as art. This is great to make the product more effective in getting those people to read or hear about it and tell how cool it will be to have. The least element I don’t support at some point is too simplicity for a smart business or too difficult for kids. As long as it is balanced on simplicity then it will be good, it needs some intelligence but also to understand well in upper level vocabulary.  
When I was looking at the sport magazine, Sports Illustrated, I’m athletic trainer major who knows lots about sports medicine. Our most concern is about concussion in sports, I was curious what they were talking about it. James Harrison professional football player from Pittsburgh Steelers loves to spear his helmet to other opponent’s head. That opponent ended up having concussion because of head to head contact. At that point, how the old rule of football changed the sports. These elements what I liked because it capture my eyes and my thoughts. They had Concussion written across the pages as title; I liked how serious they balanced and use unity of concussion to make the story

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